Our fourth annual Design-a-thon is just around the corner! Austin Design Week is packed full with free events that explore many design disciplines and topics, but Design-a-thon (which is also free) is your chance to apply design thinking to real-time issues, collaborate with fellow designers, and get involved with actionable change.
To kick off Design-a-thon, you will be presented with a major problem facing Austin. Teams will then work together, alongside designer mentors across design practices to come up with design-based solutions to the issue. At the end of the week, teams will pitch their solutions to a panel of experts who will choose one winning team.
For example, during last year’s Design-a-thon, teams were asked to come up with a design solution for the lack of people of color in leadership positions in tech. The winning pitch was an app, similar to LinkedIn, designed specifically for women of color that offered mentorship matching, training modules, and goal setting to help people move into leadership positions. Through research, the winning team determined that women of color are often overlooked on apps like LinkedIn. Using this discovery, they addressed the problem of mentorship and leadership opportunity for women of color.
Though this year’s Design-a-thon will take place virtually, the collaborative energy of design thinking and the impact of these solutions will remain the same.